top of page
Internal

Internal Communications

  • Centralized communication platforms
     

  • Executive briefing documents, scriptwriting, and presentations
     

  • Email communications, including sensitive and high-level correspondence
     

  • Policy initiatives and administrative updates
     

  • Newsletter campaigns, announcements, and intranet content for alignment and connection
     

  • Internal events to support organizational goals and promote key initiatives
     

  • KPI and data analysis to optimize messaging and delivery channel

Faculty Training Intranet

As research activity grew at SJSU, leadership identified the need for more consistent, secure communication and a centralized hub for grants and awards training. This faculty intranet delivers streamlined, centralized, guidance.  Learn More

pager.png
factsheet.png

Executive Briefings

Concise, visually attractive, magazine-style one-pagers align teams, clarify priorities, and provide clear, actionable messaging (redacted).

External Publicity and Marketing

Leadership Remarks, Scripts

Scripted and produced San José State University’s 2024 Celebration of Research video, showcasing faculty and student achievements and connecting programs to broader institutional impact; also collaborated on aligned event scripting and run of show.

2026 CSU SRC Two Pager copy_Page_1.jpg
2026 CSU SRC Two Pager copy_Page_2.jpg

Custom Collateral

I create strategic collateral for special projects, like government and industry partnerships. Pieces are developed collaboratively with unit leads to align messaging and reach specific goals.

Beyond the Story.png

       Planning, SMEs, design, writing, logistics
​

       Writing, distribution, technical logistics
​

       Strategy, planning, propagation
​

  • News and Features
    Writing, distribution, production, posting

 

  • Website Management
    Planning, content, editing, troubleshooting, policy

Screenshot 2025-07-10 at 7.12.51 PM.png
Publicity
Jon Daehnke Poster.jpg

Creating Public Buy-In

Telling the stories behind academic research is key to building crucial public buy-in. Posters I created for the UCSC Anthropology Department pique public interest, developing the support needed to build stronger programs. (More)

Putting Our Best Foot Forward

As program manager for nationally-ranked graduate programs in Film and Digital Media, I partnered with the City of Santa Cruz, private vendors, and university teams on an annual thesis film screening for over 200 community members and stakeholders. (Program)​

Publishing

Multi-Channel Strategy

​

 

  • Press Releases
    Research, writing, editing, distribution
    ​

LinkedIn_logo_initials.png
Instagram_logo_2022.svg.png

+236%

1,825+

Thanks to an engagement rate up to three times the industry average, I have grown the SJSU Research and Innovation LinkedIn account 236% in less than two years. I'm honored to present the stories of SJSU research to an audience of thousands on a daily basis.

To meet our audience where they are, I started an Instagram account specifically to reach students. In just over a year, we've gained 1,825 followers, and counting.

During a time of some research precarity, engaged storytelling about our mission and goals became essential. I led a home page redesign as part of this effort. Visit www.sjsu.edu/research.

Plane.png

Leaders trust me because I carry knowledge of traditional editorial responsibility, copyright and ethics laws, as well as keen attention to style, deadlines and detail. This is one of hundreds of pages I created for The Sun. Check out my resume.

​

bottom of page